Director of Creative Development
Coffee-fueled Branding, Strategy, Design, and Execution.
On Line, Off Line, HTML, Google, Social Media - I'll get you found.
Spends way more time looking at, shopping for, and talking about than playing.
From early childhood, Ed was destined to be a violinist. These dreams were shattered when he broke his arm only two days before joining the elite 9th grade orchestra at Naples High School. Unable to play the violin with one arm, Ed was sent to Mr. Morrison’s art classroom where his life was forever changed. Aside from the everyday flannel shirts, blue jeans and killer gotee, Mr. Mo shared his incredible passion for art and inspired Ed to further pursue his natural creative talent.
Ed made his first dollar as a designer in 1990 after designing the logo for Tom and the Cats, a very little-known and short-lived Tallahassee band — but a paid job is a paid job. He continued on with his education and graduated from Florida State University in 1993 with a Bachelor’s in Studio Arts.
After being with ACS Creative for more than 15 years, Ed has figured out the science behind the company’s success — relying on his key players. To continue reaching the next level, Ed makes certain that the company has the cream of the crop employees in place to constantly generate new and innovative ideas.
Unable to part from his childhood dreams, Ed attempted taking his musical aspirations to a rockstar level. He is the proud owner of many guitars… that sound best when they are locked up in their cases. Coming to terms that he would never be the next Stevie Ray Vaughan, Ed discovered his calling as a master baker. After seven years (and hundreds of dozens) of test batches and recipe modifications, he has finally created the BEST chocolate chip cookie recipe, ever.